Where business mindset meets creative spirit

Insights, information and inspiration to create and share your story more effectively.

Amanda Watson

Amanda is a process person. She enjoys looking at a situation from a 50,000-foot view and then boiling it down into possibilities, an actionable plan and — most importantly — translating that plan into results. Her experience in public relations spans public, private and nonprofit sectors specializing in messaging, crisis planning and response, stakeholder engagement and project management.
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Recent Posts

Place & Community Branding Crops Up in Boise Valley

The “less-alternative” alternative to Portland or Seattle. A legacy of big innovation. Open space in our back-yard. An emerging contender in the wine industry. What makes the Boise Valley unique may differ based on who you ask, but many businesses, nonprofits and public agencies in our Valley (and around the world) are investing in place branding as a way to tell their story, increase revenue...

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